Corporate social responsibility, total quality management and hotel performance: the role of gender diversity

BENAVIDES, VELASCO and C.A., MARCHANTE-LARA and QUINTANA, GARCIA and C, C and M, M (2015) Corporate social responsibility, total quality management and hotel performance: the role of gender diversity. In: Second International Conference on Advances in Management, Economics and Social Science - MES 2015, 18 - 19 April, 2015, Rome, Italy.

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Abstract

Total quality management (TQM) and corporate social responsibility (CSR) are relevant management philosophies in the hotel industry to be able to generate a sustainable competitive advantage. This paper examines how the implementation of both TQM and CSR influences the results of hotels’ stakeholders as an antecedent of business performance. An empirical study of a sample of 122 Spanish hotels from the Andalusian region shows that the adoption of such approaches improves the capacity of hotels to create benefits for their stakeholders, and these results have a positive effect on hotel performance. The study also provides evidence of the complementarity of both management philosophies as TQM can enhance the development of CSR.

Item Type: Conference or Workshop Item (Paper)
Uncontrolled Keywords: total quality management, corporate social responsibility, responsiveness, hospitality industry, stakeholders.
Depositing User: Mr. John Steve
Date Deposited: 01 May 2019 10:57
Last Modified: 01 May 2019 10:57
URI: http://publications.theired.org/id/eprint/1779

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